Saturday, December 18, 2010

The customer is always right

The phrase "the customer is always right" was coined in the late 19th century by Marshall Field and Harry Gordon Selfridge for Marshall Field's Department Store. Nordstrom adopted the same customer philosophy during the 20th century and became American's largest specialty retailer. Nordstrom's legendary customer service has been the subject of books, magazine features, and countless news stories.
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